Jennifer Torosian Shopify Site.
Jennifer, a Canadian ready-to-wear fashion designer, needed a sleek site to show off design work and past collections.
A way to showcase archived collections.
Jennifer wanted to keep the history of the line alive, so we created the archive of collections and runway shows. The looks of each season are displayed from both an editorial perspective and a runway perspective so clients and fashion enthusiasts can browse through.
Make it stand out.
We wanted a way to for users to see expanded images, but we also wanted to avoid the clunkiness of a pop-up. Our solution was to expand the photo right in the grid. This maintained the sleek minimalism of the site’s style.
Interesting grids.
When finding the best way to display all the media for the brand, we went with a masonry style grid to add a little bit of visual variety from our collection grids.