In this most recent iteration for the brand, Skiis & Biikes was looking to improve user journeys, and create a more performant experience.
User journey
With a very large product catalogue and generous resources, Skiis & Biikes wanted to make sure their customers were finding the products and information they wanted in the shortest path possible. We helped develop intuitive navigational tools and pages to reduce the number of clicks required to find what they are looking for.
Maintainability
It was very important for Skiis & Biikes to be able to build and maintain pages and experiences internally, without having to engage with a developer. We worked closely with them to develop customizable sections that could be deployed anywhere on the site.